//Big Picture Alliance - Design, Branding


Problem:

Big Picture Alliance is a nonprofit in Philadelphia that teaches young kids the art of filmmaking who would otherwise not have access to expensive equipment and expertise. They need a brand that represents their vision and ethos.

Solution:

The film strip logo concept came about organically during a conversation with the folks at BPA. We wanted to create something that popped without being too obviously representational with "movie" imagery. I think we got something elegant that jumps off the page. The logo also collapses down into an appealing ligature.

 

 

 

<b>Big Picture Alliance</b>
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Design, Branding
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