//T.H.U.M.B Apparel - Web Design, Photography, Branding

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Problem:

After quadrupling their goal on Kickstarter, THUMB needs to connect to their customers and turn the excitement about their product into consistent sales. 

Solution:

Expand on their existing brand with a redesigned website and eCommerce platform

 

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Bring the story and mission of the company to life with images that position T.H.U.M.B as a lifestyle brand, not just a jacket company.

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Results:

THUMB was able to translate the energy of their Kickstarter campaign into sales. They are still one of the rare Kickstarter backed projects that became a brand with longevity. Today they have brought their socially conscious fashion line to over a quarter-million people.